Automation ROI Dashboard for Agencies

Internal dashboard designed to track automation progress, workflow activity, and estimated time savings for agency clients.

Key features

Key components include:

workflow event logging via webhook endpoints
automation progress tracking
time savings estimation engine
authentication-based dashboard access
event history for automation runs

Automation platforms send execution events to the dashboard, where they are stored and displayed in real time.

Problem

Automation agencies often struggle to communicate the value of automation to clients.

Workflows may run silently in the background, making it difficult for clients to understand:

what automations are doing
how often they run
how much time they save

Without visibility, automation ROI becomes difficult to demonstrate.

Solution

We developed a dashboard that allows agencies to:

request new automation workflows
track automation setup progress
view recent workflow activity
estimate time saved through automation

The system connects workflow execution events to a client-facing dashboard.

Tools used

Node.js
REST API
Webhooks
automation platforms (Make / n8n)
Postgres
React dashboard